Nokia reveals the new logo as a strategy of the company growth.

Nokia Logo 2023

The new logo contains five different shapes that form the word NOKIA. The iconic blue colour of the old logo has been dropped in favour of a range of colours depending on usage.

CEO Pekka Lundmark said in an interview for Reuters that there was the association with smartphones, and now the company focuses on business technology.

Nokia had a very good growth of 21% in 2022 in the enterprise sector, which now accounts for about 8% of the sales, or about €2 billion.

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